Optimal wind sites, combining excellent wind resource, close proximity to transmission and local support of wind energy are in short supply in mature markets. The need for larger rotors, taller towers and more efficient drivetrains is critical to developing sub-optimal wind turbines sites profitably. Additionally, unique regional challenges are promoting new technology adoption, from more stringent grid connection regulations in China to offshore wind development in the EU to meeting the call for IEC III systems in the US.

“Turbine OEMs have rose to current market challenges, deploying a flood of new products to address the wide ranging needs of a global marketplace,” says Dan Shreve, Partner and Director at MAKE Consulting. “Design philosophies and R&D strategies are also widely varied, but virtually all turbine OEMs are focused on strategic components that have the most significant impact on cost of energy.”

Increasing energy capture through the use of  residential wind generator larger rotors has the single largest impact on wind turbine cost of energy. Turbine OEMs are pushing the envelope of design, moving toward aero-elastic tailored blades that enable heightened turbine performance while minimizing fatigue loads. Carbon fiber and automated production processes are being harnessed in support of these new advanced airfoil designs. Some turbine OEMs are focused on traditional materials and improving blade aerodynamics to achieve similar results, while others still are focused on blade trailing edge enhancements that minimize noise.

It is clear that technology will play a critical role in determining the success of wind energy market participants throughout the value chain. MAKE maintains its conviction that advanced technology development will shape the future of the global wind industry and prevent it from moving towards a commoditized space. As a consequence, industry leaders will distinguish themselv small wind turbines es from the competition by successfully navigating an increasingly demanding market environment with a structured design approach that strikes the proper balance between price and performance.

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